ring and online multiplayer technology.

Majesco Entertainment Company was incorporated in 1986 under the laws of the State of New Jersey. On December 5, 2003, Majesco Sales Inc. completed a reverse merger with ConnectivCorp, then a publicly traded company with no active operations. ConnectivCorp was incorporated in 1998 under the laws of the State of Delaware. As a result of the merger, Majesco Sales Inc. became a wholly-owned subsidiary and the sole operating business of the public company. On April 11, 2005, the public company changed its name to ¡®¡®Majesco Entertainment Company¡¯¡¯ to better reflect its current operating business. Our principal executive offices are located at 160 Raritan Center Parkway, Edison, NJ 08837, and our telephone number is (732) 225-8910.
The digital entertainment industry is comprised of video game hardware platforms, video game software, video content and digital media peripherals and applications. Within this industry, worldwide sales of video game hardware and video game software were approximately ?23 billion in 2003 and are expected to grow to over ?31 billion in 2009, according to DFC Intelligence.

We produce product for all major current-generation interactive digital entertainment hardware platforms, including Nintendo¡¯s Game Boy Advance, or GBA, and GameCube, Sony¡¯s PlayStation 2, or PS2 and PlayStation Portable, or PSP, Microsoft¡¯s Xbox and the personal computer, or PC. We are also developing offerings for next-generation home game consoles from Sony and Microsoft.

Our video game titles are targeted at various demographics at a range of price points, from lower-priced ¡®¡®value¡¯¡¯ titles to premium-priced ¡®¡®premium¡¯¡¯ titles. Our value titles include proprietary properties, such as Quad: Desert Fury and Texas Hold ¡¯Em ,and well-known licensed properties, such as Frogger¡¯s Adventure and Pac-Man Collection . We expect to continue to release new value titles on a regular basis. We collaborate and enter into agreements with leading content providers and video game development studios for the development of our premium titles.